Research on the Impact of Carbon Credit Policy on Household Electronic Waste Recycling Behavior

Yingli Dong; Xiaolin Zhu

doi:10.6981/FEM.202611_7(11).0007

Authors

Yingli Dong School of Business Administration, University of Science and Technology Liaoning, Anshan 114051, China
Xiaolin Zhu School of Business Administration, University of Science and Technology Liaoning, Anshan 114051, China

DOI:

https://doi.org/10.6981/FEM.202611_7(11).0007

Keywords:

Carbon Credit Policy; Household Electronic Waste; Behavior of Recycling.

Abstract

With the promotion of the "dual carbon" goal, the Carbon Credit Policy has been gradually implemented, and the pilot program has been carried out relying on the platform of carbon credits policy. At present, there are problems of resource waste and environmental pollution in the treatment and recycling of household electronic waste. Based on this background, this paper explores the impact of carbon credits policy on household electronic waste. Typical application cases include Alipay Ant Forest, Chengdu Carbon Huitianfu and Haier Zhijia APP, etc. This study builds theoretical models based on the technology acceptance model and the theory of planned behavior, and tests the hypotheses through empirical analysis. The conclusion is that the perceived ease of use and perceived usefulness of carbon credit policy have a positive impact on environmental protection attitude, environmental protection attitude will positively affect the recycling intention of household e-waste and positively promote recycling behavior, and carbon credit policy will positively affect consumers' subjective norms and positively promote recycling intention and behavior. Based on the empirical conclusions, this paper puts forward practical suggestions to promote the recycling of household electronic products and enhance consumers' enthusiasm for carbon reduction.

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