ZHAO, Jiadi. Research on the Optimisation of Business Analysis to Empower Omni-channel Marketing Resource Allocation. Frontiers in Economics and Management, [S. l.], v. 7, n. 11, p. 118–124, 2026. DOI: 10.6981/FEM.202611_7(11).0011. Disponível em: https://fieam.org/index.php/ojs/article/view/364. Acesso em: 12 nov. 2026.